Brief quality
Start with the decision points.
Veterinary Surgeons, RVNs, veterinary specialists and veterinary nurses rarely move because a job title sounds attractive. They move when the role makes practical sense. The brief should explain where the role is based, what setting the professional will work in, how the rota works, what the pay route is, and why the vacancy is open.
For confidential searches, the practice name can stay withheld. What should not be withheld is the role shape. Candidates can make a sensible decision without seeing client identity if the public copy gives enough signal about practice type, client and patient flow, equipment, appointment lengths, Saturdays, support team, pay and progression.
Minimum brief
What the vacancy should include before promotion.
A strong UK veterinary vacancy should include the discipline, location, working pattern, salary or rate basis, registration expectations, practice setting, key responsibilities, interview route and any non-negotiables. For veterinary surgeons, appointment lengths, clinical equipment, support team and additional services are often decisive. For RVNs and veterinary specialists, nursing scope, theatre involvement, inpatient load, consult nurse duties and escalation support should be clear. For veterinary nurses and practice support roles, clinical duties, infection control, reception cover, patient care and training route should be clear.
When salary is missing, the vacancy becomes harder to convert. If the exact figure cannot be published, the brief should still carry a pay route: hourly, daily, annual, monthly, per shift or negotiable with context. The consultant can confirm precise detail privately before representation.
Confidentiality
Keep client details private, not the opportunity vague.
Client details should remain internal unless explicitly approved for public use. The public page should never expose client names, billing notes, margins, internal contact names or commercially sensitive comments. It can still explain why the role is credible and what the candidate can expect from the process.
The best outcome is a vacancy that is publish-safe, searchable and useful: enough detail for professionals to act, enough privacy for the client to stay protected, and enough structure for the ATS to match candidates accurately.
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